People who are passionate about traveling and visiting different places have a reason to cheer as Citibank India has introduced a travel rewards programee for its cardholders. The bank has launched ‘Citibank Travel Rewards' in association with Travelguru.

Citibank cardholders can avail special discounts and handsome reward points on their spending on hotel and holiday packages offered by Travelguru. The proposal is hosted on the company's website ‘www.travelrewards.co.in' and is first of its kind in the country.

On the occasion of the launch, Sandeep Bhalla, Business Manager, Cards, Citibank India, said: "With increasing disposable incomes, leisure travel has been on the rise in India and has become an exciting and memorable way for families to spend quality time together. However, due to work commitments and time constraints, customers have begun to seek out holiday planning solutions that give them choice and convenience at their fingertips. This is why Citibank has designed an exclusive program with Travelguru for our card members aimed at ‘enhancing the joy of being with family'. Making the proposition even more compelling and a sure win for our customers is the handsome reward point advantage."

Citibank Travel Reward offers a number of benefits including:

1. Triple reward points offered on hotel and holiday package bookings done using any Citibank credit card through Citibank Travel Rewards.

2.Immediate online redemption of reward points earned on all Citi-branded cards against purchase of hotel and holiday package bookings.

3.An assured discount voucher of up to Rs.5,000 on registration at www.travelrewards.co.in.

4.Toll-free helpline to seek advice from a travel specialist.

Travelguru is India's leading travel portal and has the largest hotel network in the country. Ashwin Damera, Founder & CEO, Travelguru.com said: "We are delighted to partner with Citibank, India's premier bank and the pioneers of the card industry in India. As India's largest hotel network, Travelguru has been constantly innovating to provide customers enhanced value as well as facilitate a seamless hotel and holiday booking experience. The Citibank Travel Rewards programme allows all Citibank credit card customers in India to do smart travel purchases of hotels and holidays through Travelguru. The win-win partnership synergizes the strengths of both organizations: Travelguru's hotels and holiday expertise with Citibank's key strengths in consumer networking, universal brand presence and product advancement. It not only benefits the customer with exclusive travel deals but also incentivizes them with triple reward points on every transaction they make. Also, it allows Citi-branded cardholders to instantly redeem their Citi reward points for hotel bookings, a first-of-its-kind in India."

Travel and travel-related purchases amount to about 20% of the total spending done through credit cards.