NEWS & ADVICE : CREDIT CARDS
ICICI Bank, British Airways jointly launch a co-branded credit card
By Ankit Sharma
Oct 17, 2008
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ICICI Bank, India's largest private sector bank has joined together with British Airways, one of the world's leading International airlines to launch a co-branded credit card called "ICICI Bank British Airways American Express® Credit Card".

ICICI said that the card provides one of the fastest ways to earn complimentary flights using a credit card in India. The card will give new and existing members an opportunity to accelerate their BA Miles earnings.

Commenting on the launch, Mr. Sachin Khandelwal, Head- Cards Product Group, ICICI Bank said, "As a leader in the cards industry, ICICI Bank is committed to offering our cardholders value and privileges that are the best in the industry. Keeping in mind the evolving lifestyle of our cardholders that now also involves extensive global travel, we are delighted to join hands with British Airways to bring our first international airline co-branded offering. This strategic partnership with British Airways will introduce cardholders to a superior flying experience with the airline as well as enjoying the benefits of the oneworldTM alliance."

British Airways Executive Club Director Asia & The Pacific, Shaun Davis said: "British Airways provides an exceptional service and high quality products for our premium customers in India. It is for this reason that we have chosen to align with ICICI Bank - the leader in the credit card industry in the country, to create a unique co-branded credit card. The credit card will also offer our existing Executive Club members the opportunity to earn extra BA Miles."

The features offered on the ICICI Bank British Airways American Express Credit Card include:

• Earn accelerated BA Miles upto 9 miles for every Rs100 spent on the card.

• 25,000 BA Miles if cardholders' book and fly on a British Airways return ticket from India to UK in the first 3 months of Card membership.

• 5% discount on selected airline tickets purchased directly online using your credit card.

• Earn upto 8000 BA Miles on the first use of credit card.

• Membership to British Airways Executive Club and attractive BA Miles earned on everyday spending.

This card will provide cardholders a superior flying experience with British Airways along with benefits that will add flavour to their journey.

 

 


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