NEWS & ADVICE : CREDIT CARDS
Metro Cash and Carry to offer B2B Cards
By Ankit Sharma
Jun 12, 2009
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Metro Cash and Carry India Pvt. Ltd is planning to offer B2B business card to its members to enable them make convenient credit purchases.

 

The card will enable the traders and merchants to avail goods on credit, especially when they are in short of working capital.

 

The company will tie up with financial institutions, to offer the card facility to its customers - business owners, hoteliers, restaurant owners, caterers, fruit and vegetable resellers, professional, kiranas, offices, traders and other institutions. Martin Dlouhy, managing director, Metro Cash and Carry India Pvt. Ltd, said, "Based on customer demand, the company is exploring partnerships with banks and other financial institutions to provide this service."

 

Explaining the benefits of the card, Debashish Mukherjee, principal, A.T. Kearney Ltd., said, "Since players such as Metro have a broad assortment of products, providing credit would help them promote slow-moving items and push a larger number of products."

 

Presently, the company does not offer credit facility in any of the other geographical markets of its presence. The company however, plans to expand its business in the other cities across the country. The company signed a MOU with the government of Punjab to invest least Rs. 900 crore for establishing six wholesale outlets in the state.

 

In May, Bharti Wal-Mart Pvt. Ltd., a player in the same business segment, started its first ‘Best Price Modern' wholesale store in Amritsar in Punjab. The company recently launched an exclusive B2B, co-branded business credit card, ‘Kotak Best Price Business Card', (Jun 8, 2009) for the registered members.

 

Metro Cash and Carry India Pvt. Ltd is a subsidiary of the Germany-based Metro AG. The company started its operation in India in 2003, with two distribution centres in Bangalore. The company pioneered the concept of Cash & Carry in India.

The stores offers assortment of over 18000 grocery and non-grocery items at wholesale prices.

 

A.T. Kearney Ltd. is a prime Delhi-based consultancy service provider.

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