Reliance Money has launched co-branded multi-currency Reliance Money Travel Currency Card, in collaboration with Citibank.

It is a pre-paid multi-usage card, which can be loaded in US Dollars, Euros and British Pounds (USD, GBP and EUR). The card can be used as a local currency in country of visit. The card is protected by a secure 4-digit APIN (ATM Personal Identification Number) and is valid over 13.5 million VISA enabled point-of-scale enabled and 900,000 Visa ATMs.

Jhuma Guha , CEO, Reliance OTC Business, said, ''The Reliance Money Travel Currency Card represents a fundamentally new way to carry foreign exchange when travelling. We plan to use our wide distribution network of over 10,000 outlets across more than 5,000 cities and towns in India to reach out to both retail and corporate clients."

The card targets overseas travellers and is a substitute for traveller cheques. Sandeep Bhalla, Business Manager-Cards, Citibank India, Citibank, said, "This form of payment method provides ease of use, removes hassles of cashing traveller cheques and gives access to funds, anytime and anywhere."

Citibank India, Citibank, is the pioneer in the International prepaid card segment. Presently, the group focuses primarily on corporate clients and hopes to capture leisure and personal travel segments with Reliance Money. "We are very happy to partner with Reliance Money and look forward to more such partnerships," said Bhalla.

He added, "With Citi's product innovation and Reliance's customer reach this is an ideal relationship to provide convenience and service to the International traveler."

Reliance Money, a Reliance Capital company, is the largest broking firm in the country with over 2.5 million customers.