Mangalore based lender, Vijaya Bank has launched a special 100 day campaign to increase its retail business.

The bank is offering various schemes under the name "V-Vriddhi" from 1st June to 8th September.

The bank has launched special deposit scheme, V-Vriddhi Term Deposit, under which the customers can avail an interest rate of 9.75% for a 400 day maturity. V-Vriddhi Recurring Deposits also offers higher interest rates on fixed maturity.

Loan borrowers can also buy loans at cheaper rates during the period. Vehicle loans would be available at 20 basis points rebate, while home loans would be available at 10 basis points lower. There wouldn't be any processing fee on the loans during the period.

Currently Home loans and Vehicles loans start at 10.55% and 11.20% respectively.