Banks and financial institutions typically hire hundreds of sales executives and managers to help them sell their financial products which include accounts, credit cards, loans and insurance policies. All these roles while require basic knowledge of the products required to be sold, also require a strong sales personality. Banks and insurance companies have typically seen under performance leading to early stage attrition. Financial Institutions are suffering direct loss in recruiting and salary costs and indirect loss of business which the under performing executives and managers are handling.

Recently, Aspiring Minds an organization working with multiple companies in the BFSI sector has launched India's First Personality Inventory (AMPI) a simple 15minutes objective personality assessment to determine the sales inclination of individuals. The company claims that the inventory has been designed for entry level jobs where personality evaluation is very important since there is no past job or record to evaluate a person. The test is based on the scientific five-factor personality model and conforms to international standards. The test is completely Indian contextualized, sampled entirely in India and already available in Hindi and Telugu. Companies looking for sales or relationship profiles can look at the personality traits of individuals and determine who would be the right people to employ for particular profiles.